Egypt (cautiously) back in business

Submitted by Rachel Ainsworth on Mon, 2017-01-16 17:46

If a consulting firm is writing about a market that it thinks its clients want to know about, that market is very probably China. A.T. Kearney bucks the trend and scores big on differentiation by exploring what Egypt’s recovering economy means for adventurous consumer and retail investors.

A.T. Kearney: America@250

Though America is one of the most uniquely endowed countries in human history and by nearly all measures the most powerful country in 2016, its future is far from certain. Three drivers of future change in particular—Millennial preferences, technological disruption, and the global landscape—could take a variety of paths between today and 2026.

A.T. Kearney 2015 H2

Submitted by Laura Pisani-Ferry on Tue, 2016-03-01 11:13

Granted, A.T. Kearney’s thought leadership doesn’t fall below our cut-off mark of 8.0—slip
below this and there’s a real risk of leaving your audience with a more negative view of your
firm than they had before they began browsing. And yet we saw nothing that really impressed,
and no piece reached our upper benchmark of 12.0—the level of really good content.

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